Aug
30
We debuted this event last April and it was such a success that we’re bringing it back!
There’s no second chance to make a positive first impression and these days, that means looking your best online. I’m pleased to once again sponsor Headshot Days with the fabulous fashion photographer Audia. This special event takes place October [...]
Aug
24
The worst question in any interview is simply the one you’re not prepared to answer. For many of us, this one stops us dead in our tracks: “Where do you see yourself in five years?”
This question is tricky for any number of reasons. For starters, many of us have never worked for one employer [...]
Aug
19
Summer jobs and part-time gigs can bring in extra cash but they often do little to help students improve their resume. When I was in college I waited tables, rented skates at the ice rink, booked tee times at the pro shop and and one particularly hot summer I spent all day on the phone [...]
Jul
8
Let’s not mince words: Losing your job bites. And if it’s the first time you’ve ever been laid off, you probably think the world just may come to an end.
I’m here to tell you otherwise, and I speak from experience. Whether you’re a victim of a hostile take-over or a by-product of declining sales I [...]
Jun
30
In Harvey Mackay’s bestseller “Dig Your Well Before You’re Thirsty” he outlines
his technique for what is arguably the most essential tool in both business and
job-hunting—networking. One of my favorites “Mackay Maxims” is as true today
as it was the day he wrote it more than a decade ago:
No matter how smart you are, no matter how [...]
Jun
20
By Sima Dahl
Chief Connector, Marketing Job Wire / President, Parlay Communications, Ltd.
The secret to successful self-promotion on LinkedIn is to first create a rock star profile and then remind people who you are, what you do, and why you’re special. Nearly every aspect of your online profile should underscore your personal brand – here [...]
Jun
3
By Sima Dahl
Chief Connector, Marketing Job Wire / President, Parlay Communications, Ltd.
This column was suggested by reader John K. who asked me for some tips on the art of interviewing. Here are my top 5 pointers for anyone new to the experience or feeling a bit rusty:
1. Be Prepared
In an earlier column I outlined 4 [...]
May
30
By Sima Dahl
Chief Connector, Marketing Job Wire / President, Parlay Communications, Ltd.
When it comes to your career, there’s no such thing as standing still: you’re either moving forward or falling behind.
In an article I recently penned for Marketing News I advised readers to “take stock of your recent achievements and set some goals to advance [...]